The target clientele for COMPANY are women from households. A household will typically consist of a husband, wife and their dependent children. If there is more than one family living in the household, the monthly income criteria for the households is calculated proportionately.
Each of the features in the following list is designed to maximize the power of peer pressure and to reduce the risk of moral hazard, the risk that our borrowers will not repay. By creating homogenous groups, each with equal stature and influence over the other, the power of peer pressure can work. Repayment is also more assured if our clients are physically able and are rooted in the local community. Therefore, each member must:
- Not be from same family
- Be married *
- Live a permanent house
- Be over 18 and less than 58 years of age
- Be from a similar socio-economic background
Be from the same neighborhood, who know each other and trust each other well in financial transactions